ACCA Pakistan and WWF-Pakistan to host the Earth Day Conversation 2021

ACCA Pakistan (the Association of Chartered Certified Accountants) and World Wide Fund for Nature-Pakistan (WWF-Pakistan) have joined hands to commemorate Earth Day 2021, to promote awareness about climate risks, shedding light on key environmental issues and concerns and inspiring collaborative action among citizens to address these challenges, said a news release on Wednesday.

“Focusing on how professional accountants can collaborate with conservationists to better understand and manage natural capital by preserving its value and help organisations become more environmentally-aware and sustainable, ACCA Pakistan and WWF-Pakistan are jointly holding a virtual webinar on Earth Day – 22 April – featuring prominent leaders from across the Middle East and South Asia region.

“Jimmy Greer, Head of Sustainability, ACCA; Hammad Naqi Khan, Director General, WWF-Pakistan and Dr Eric Wikramanayake, Senior Conservation Scientist are among the conversation’s leaders.

“On Earth Day ACCA will also be launching an online Sustainability Hub to provide finance professionals around the world with access to highly relevant resources and knowledge enabling them to rise to this global challenge and make a difference.”

Emphasising on the role of finance as a profession in promoting sustainable business practices, the head of ACCA Pakistan, Sajjeed Aslam stated, “Finance professionals have a key role to play in any organisation’s journey of sustainability as there is an urgent need for them to fully understand the interconnectivity between financial capital and natural capital, recognising that failing to do so is raising reputational, physical and transitional risks.”

Commenting on the collaboration with ACCA Pakistan, Hammad Naqi Khan, Director General, WWF-Pakistan said, “WWF-Pakistan and ACCA in Pakistan have previously worked together in introducing the Pakistan Environmental Reporting Awards (PERA) that resulted in greater adoption of sustainable reporting by the corporate sector in the country. We are happy to be collaborating with them again on a regional level to start a dialogue about the serious climate and environmental risks our communities and economies face.”

“Increasingly, professional accountants will be involved in the assessment and pursuit of sustainable development goals (SDG)-related opportunities, understanding the wider context of operating in more complex markets, where sustainable development issues lie at the heart of value creation. Therefore, it’s absolutely critical to involve finance professionals and provide them with all the tools and support,” said Arif Masud Mirza FCCA, Regional Head of Policy – MESA, ACCA.

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